Net +$284 MRR. One cohort is leaking.
Where growth came from
- Thursday tweet on SaaS pricing pulled 9 signups, 7 converted at avg $39.
- That thread is now 34% of new MRR. If it dries up, you’re flat next week.
Where the leak is
- 11 users from the Mar 28 Reddit post churned on day 12. All of them.
- They sign up, use it twice, never open the dashboard again. Bleed: $319 / mo.
One thing to do this week
- Send the Reddit cohort a day-2 email that opens directly on the Export flow.
- One email. One link. Don’t over-think it.